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E-Commerce and Accounting.
An examination of e-commerce businesses, both pure play and company-based sites, focusing on the mistakes made by failed companies and methods to avoid similar mistakes in the future. Ameritrade, Travelocity, and Rowe.com are highlighted. An examination of e-commerce businesses, both pure play and company-based sites, focusing on the mistakes made by failed companies and methods to avoid similar mistakes in the future. Ameritrade, Travelocity, and Rowe.com are highlighted. 11 pgs. Bibliography lists 6 sources.
